About Us

About Us

This is the story of how two cyclists teamed up with a desire to produce the best rehydration drink they knew how to make.

The Founders, Olly Ng and Hayden Washington-Smith grew up competing against each other in secondary school road cycling. Olly; representing his school of Hamilton Boys High School and Hayden at Palmerston North Boys High School. While a great sporting rivalry remained between these two outstanding cycling schools, a strong friendship developed between the two.

After being involved in a few scientific research trials for sports supplements at Massey University in 2015, Hayden began to think about his current nutrition practices and realised how little he knew and how much confusion existed in his mind around sports nutrition.

While riding with Olly and reflecting on our experiences as junior cyclists, we both realised how much we had neglected nutrition, and how confusing the whole subject was, with many different brands, coaches and athletes all expressing conflicting ideas.

When we began to further investigate scientific studies and set out to develop the best rehydration drink we could when it became apparent there was a disparity between scientific research and what was being offered in the marketplace.

We came to a consensus that there was a gap in the market for a sports nutrition company that focused on making effective nutritional products as effortless as possible, for athletes.

This means delivering the most effective and innovative products and staying agile with the latest research.

As we grow our business, we promise not to sacrifice sustainability and remain committed to offering products that are vegan-friendly, GMO-free and contain no artificial flavours or colours. We plan to start by developing the best rehydration drink we know how to make.

We are based at Waikato Innovation Park, and all our products are proudly designed and manufactured in New Zealand.

Product Benefits

Our sports supplements will allow you to train harder for longer without excessively wearing out your body.

With the right nutrition, your body will improve your chemical composition, enhance your focus & delay the onset of fatigue.

On top of that, you'll have a stronger immune system & reduced risk of injury.

Energising athletes to success

Consuming the right nutrients for your body is important.

Choosing PowerAmp Sports will help you optimise your performance and get the most out of your training.

Take a look at how our supplements have changed the game for some of our high-performance Kiwi athletes.

How we do it

PowerAMP® has been developed to offer a convenient local alternative to purchasing “certified” supplements and hydration products from the UK or overseas.

By providing an independent Certificate of Analysis with every product sold, we eliminate the need for training staff and coaches to spend their valuable time on the administration.

High Purity

Ensured to only use the highest quality ingredients.

Each product is stringently tested by laboratories approved by World Anti Doping Agency, making sure your body consumes only pure nutrients. Free of banned substances.

Preferred by Sports Nutritionist

Nutritional physiologist prefer the Poweramp Sports range for the quality ingredients used and its overall purity.

Drug Free

PowerAMP® is one of the few nutrition brands in the Southern Hemisphere to have developed a complete Certified Drug-Free range of supplements and beverages. Each batch is tested for the presence of banned substance.

Made in NZ

PowerAMP® is founded by NZ athletes, for NZ athletes. Keeping it local & never cutting corners when it comes to quality & sustainability. All products are designed and manufactured in NZ, in a facility which is GMP certified.

High Potency, One-A-Day Convenience

PowerAMP® Everyday Sports range are all high potency, all-in-one supplements designed for both male and female athletes, and it offers athletes a trusted, convenient, and cost-effective source of supplements and rehydration drinks, to maximise their performance.

"If you still look good at the end of your workout, you must be training hard and smart with PowerAMP® sports nutrition."

Rinku, CEO
Grant, Founder